The Role of Color Psychology in Video Marketing

Content Reigns Supreme in Video Marketing. What if, however, we informed you that the colors you pick for your videos can have a significant influence on the feelings and judgments of your audience? Welcome to the intriguing world of video marketing color psychology, where well-chosen color combinations may make or ruin your marketing efforts. Let’s […]

Video Marekting Trends

Video Marketing 2023-24: Trends to Follow for Higher ROI

Over the last few years, the importance of video marketing has been in full swing. This medium of marketing has dominated the entire digital world & emerged as the most powerful marketing tool for every brand. According to Wyzowl’s research, 93% of marketers say that video has become an important part of their marketing strategy. […]

B2B Explainer Video Marketing

Importance of Videos in Building Brand Affinity!

94% of marketers agree that videos have helped them increase their user’s understanding of the products or services and nearly 61% of the companies say that video content is a major part of their marketing plan. But what is Brand Affinity? Brand affinity is building an emotional connection between a brand and its customers. People […]

Video production Companies in India

Best 8 Video Production Companies in India you can’t miss in 2021!

Disclaimer: *This article is written with the sole purpose of sharing knowledge & has not been picked on the basis of any ratings* We know it can get overwhelming to find a professional and well-prepared corporate video production company to create your next explainer video. But you must be wondering…where to start? Choosing an animation […]

video making

Top 7 Video trends you can’t afford to miss this year

Videos are blowing up as an effective way to increase engagement, simultaneously increasing extra revenue. Video marketing can bring your business on the fast moving track and amplify awareness of your brand enormously. A new study found that, by 2022, more than 80% of traffic will be made up of video. From marketing, advertising and sales to corporate […]

phone photo

A beginner’s guide to shoot and edit great videos at home

In the time of the 21st Century, almost everyone knows how to take a picture from their phone’s camera and to shoot a video. But shooting anything and everything related to the subject you’re working on is not enough. It’s not a smart approach to cover each and every detail. But the important thing to […]

useful video contents

7 Types Of Marketing Videos That’ll Be Useful Post-Covid 19

Marketing videos can be really effective for your brand if you use it at the right time & the right place. No matter whichever industry you’re in, understanding your audience & marketing your brand effectively in the era of COVID-19 is no simple task. In a world where the well-known working methodology of businesses and […]

8 Benefits of using video for corporate training

With video becoming one of the most preferred mediums of communication, corporate training video is considered a workplace staple. Training videos not only convey your messages loud and clear, but deliver business-critical information effectively, while saving you time, money and resources. In this constantly evolving landscape of hiring and retaining the best talent; having a […]

animated videos for business

7 Reasons Why Animated Videos Are Important For Your Business

Animated videos are no doubt becoming the most powerful tool for your marketing campaigns! Who doesn’t want their products or services to be explained in a matter of seconds with fun & engaging elements mixed all together? Definitely us… Unfortunately, their advantages are often misunderstood, neglected, or undervalued. Being aware of what they can bring […]

Tips and tricks to gain more organic site traffic

You have a great looking website and want your prospects to check it, right? Well there are plenty of ways you can boost organic site traffic at no cost except your time: Optimise for your persona, not search engines – The first and foremost thing you should do is write your buyer personas so you […]

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